Brand Strategy

For some of our clients it is a matter of understanding an existing Brand Strategy and how to implement it in a mobile context. The work done for operator Hutchinson 3G is a fine example of this. At other times we develop the Brand Strategy from scratch, like we’ve done for the new carrier NMT. We have almost twenty years of experience as craftsmen in this field.

Business Strategy

We like to think that we have a comprehensive knowledge about the wireless telecom industry, and sometimes we share our insights on a consultancy basis. Before joining Ocean Observations Johan Lodenius spent ten years with Qualcomm successfully establishing business opportunities in the Asian and North American regions. He is an authority often heard and seen in international conferences.