Designer chairs? I want designer ACTIONS.

Andrea creates inspiring user experience that unfolds over time, aiming at fluid interaction, or why not a mobile Bauhaus. With a passion for usability and design, she believes that fab interaction design is all about understanding the users.

The backbone of her academic record is a MS degree in Media Technology from the Royal Institute of Technology in Stockholm with a major in Human-Computer Interaction. During her studies, her team’s project in User Oriented Interaction Design got elected to represent KTH at the Sienna Design Project in Italy -04 where they got awarded for “Excellence in Exploratory Design”. She has also won an Excitera Innovation Challenge scholarship for her innovation plan on a new type of mobile application with the motivation “An innovative and inspiring application of new technology on a big and growing market”.

Her master thesis in the area of Interaction Design for Microsoft resulted in redesign guidelines for Microsoft Learning Gateway. Andrea has also studied Visual Communication at the University of Technology in Sydney.